When you work in the agriculture business, relationships matter. Timing matters. And above all, honesty matters.

That’s exactly what Tanner Johnson, co-owner of AB Seed and Consulting in Barron and Treasurer of the American Soybean Association, values most in a banking partner. The business, owned by Tanner and two partners, supports local agriculture farmers by selling seeds, pesticides, and other ag inputs, while also providing hands-on consulting. With one employee and ‘boots on the ground’ when challenges arise, their business is built on responsiveness, trust, and real-world expertise.

Now in their second year with Pillar Bank, the relationship began long before a single account was opened.

A Familiar Face with Ag Know-How

Tanner already knew Isaac Christenson, a banker at Pillar Bank’s Clear Lake location, from their days at UW–River Falls where Isaac was Tanner’s “big brother” in their fraternity, Alpha Gamm Rho. Beyond the personal connection, Isaac’s agriculture knowledge made him a natural fit when it came time for AB Seed and Consulting to talk business.

“When it came to banking, we knew Isaac was the right person,” Tanner shared.

Tools That Support Growth

Like many growing agriculture businesses, AB Seed and Consulting was initially hesitant about opening a line of credit. But through education and honest conversations with Pillar Bank, they came to see it differently—not as a risk, but as a strategic tool.

“Once we understood it (line of credit) better, we found it to be incredibly valuable,” Tanner said. “It gives us flexibility to grow.”

Straight Talk and Advice You Can Count On

What stood out most wasn’t just the products—it was the approach. “The truth is what matters most,” Tanner explained. “Pillar Bank didn’t sugarcoat advice. They took the time to understand our operation and provided sound guidance — even before there was a formal banking relationship.”

That level of transparency and commitment made an impression. “They came out to our business, they gave good advice, and because of that, we have no hesitation recommending Pillar Bank to any business.”

At Pillar Bank, relationships come first; rooted in trust, local knowledge, and doing what’s right. For AB Seed and Consultancy, that made all the difference.

Contact Pillar Bank’s Ag Lenders Mike DeLong or Isaac Christenson or any of our bankers or loan officers.